K+

K+ is a Korean skincare brand redefining at-home wrinkle care with targeted patches. Made in Korea and based in New York, the brand offers a modern approach to aging gracefully - without invasive treatments or complicated routines. The identity reflects K+’s belief in clean design, precise care, and daily rituals that fit effortlessly into real life. We created the full brand experience - from simple strategy and visual identity to packaging and photography. The system is minimal yet distinctive, with embossed details, custom icons, and a restrained color palette that feels both clinical and elegant. We also developed Amazon-optimized visuals and product shots, combining warm, soft light and clean compositions to highlight the texture, form, and function of each patch.

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